The Severe Storms app is ready for its first full severe storm season!

by Rebecca Morris on April 30, 2013

Released last September, the Severe Storms app enables insurers to understand loss potential associated with live and historical U.S. tornado, hail, and straight-line wind events. To illustrate key features and workflow of the Severe Storms application, let's review its capabilities in the context of the April 19 storm outbreak in the Tulsa, OK area.

SpatialKey Severe Storms integrates with NOAA to pull the most recently reported observations directly from the Storm Prediction Center (SPC). Given the volume of SPC reports available each day, SpatialKey provides an advanced, yet simple, calendaring tool to help you target the desired set of reports.

To focus on just the Tornado events, disable the Hail and Wind layers. Use the histogram at the bottom of the screen to narrow your focus to just events within a specific date-time range.

Let's zoom in and draw a possible storm path for the tornados in the Tulsa, OK area. Use the storm drawing tool to visualize patterns in the reported observations and build potential storm swaths with just a few clicks.

Once a storm swath has been created, you can add several risk bands to approximate exposure and apply damage factors. Severe Storms will dynamically calculate loss potential for the entire storm footprint. Moreover, you can analyze the composition of the exposed locations using analytic pods and export a listing of locations that are potentially impacted to submit to your claims teams to respond to the event.

As claims data comes in from the field, you can calibrate loss estimates using a combination of exposure data for locations without a claim (so far) and claims adjustments for locations that have a claim in process. Note: dark blue points in image below represent all insured location, larger light blue points represent actual claims reports.

Based on early claims data coming in from the field, you can adjust the storm swath to more accurately represent my exposure in light of the new information.

To enhance customer satisfaction with an expedited response, you can use Severe Storms to locate your claims adjusters in the region and evaluate whether to deploy additional resources. Simply, add a dataset containing claims adjuster information and add custom circles to the map to track your coverage within proximity to the event. Each black circle on the map below represents a 30-mile radius from either a local office or mobile office. If claims start coming in from city of Tulsa, where there is a large concentration of exposures, you may need to set up another mobile office.

As new intelligence is available, you can quickly communicate the most up-to-date loss assessment to your management teams. This empowers executives to keep external stakeholders informed of the overall impact to the business and allows management to ensure customer satisfaction with an efficient and expedient response to the event.

Everything you need for your detailed severe storm analysis, together in a single SpatialKey Severe Storms dashboard!

Topics: Insurance, Severe Storms, Analytics, tornado, Event response

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