In just a few minutes, SalesForce users can gain a unique view into location patters related to their leads, opportunities, contacts, or accounts.  We really enjoyed showing this example to attendees at the recent Web 2.0 Expo in San Francisco.  Several people mentioned that they had been looking for a way to map their SalesForce data for quite some time.  They were amazed at how easy this was to do, and at the interactivity of the reports.  Others had never thought to visualize their CRM information this way.  It was fun to watch the “ah ha” moment as people started to think of how this geographic intelligence could be applied to their sales and marketing efforts.

We gave away lots of beta invites at the show, so we are looking forward to hearing feedback from people visualizing their SalesForce data with SpatialKey. We’re especially interested to hear feedback about what other features or workflow users might like to see related to CRM visualizations. At the top of the list so far is the ability to associate your CRM data with third party demographics data, so we’re giving that some thought…

Here’s the first video from the article.