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We make it and use it too

Tom Link, Universal Mind CTO, presented the company’s “state of the business” at a recent internal meeting. And of course, as SpatialKey’s General Manager, he used SpatialKey to more visually highlight sales activities and trends, as well as answer employee questions on the fly. SpatialKey as a visual dashboard is a great example to highlight [...]

Comparing Thematic Maps with Density Heatmaps

Now that we’ve rolled out thematic mapping by state, county, and zip code in SpatialKey, you can produce some fantastic thematic maps with only a few mouse clicks. But it’s important to understand how these thematic maps represent your data, and when it might be appropriate to use thematic maps versus density maps. Both are [...]

Visual mapping and analysis for “regular” business users?

We all know that a picture is worth a thousand words. Images from Tiananmen Square, September 11th, or the recent devastation in Haiti are universally understood and move people to action more than words ever could. Visualizing vs. reading about events is becoming more and more prevalent, with an increasing number of people receiving their [...]

Map of Saturn Dealership Closings

GM just announced that the Saturn brand will be winding down. Here’s a map of the Saturn dealerships throughout the US, based on data from AggData.  (Click for larger image.) View the interactive report in SpatialKey Fortunately for Saturn owners, all of these locations are near GM dealerships.